One platform, built end to end for the way a facility runs.
We didn't take a generic booking tool and rename the fields. SwingOps is designed from the data model up around cages, tunnels, mounds and the people who use them — with genuine AI on every plan, payments you own outright, and pricing that stays month-to-month. Here's what that actually means.
Built for the cage, not adapted to it
Cages, tunnels and mounds are typed objects — machine type, surface, net height, distance. Athletes carry bats, throws, position and grad year. The data model was designed around the sport, so the software understands what it’s scheduling.
AI that runs your facility
Real LLM features that do actual work — a schedule builder, cancellation backfill, and a trainer text-assistant — plus drips and resume nudges, all on every plan, not gated behind a premium tier. The 24/7 SwingOps Front Desk phone agent is the one premium add-on.
Modern, operator-grade, month-to-month
A dark-first UI with inline edit, a command palette and keyboard-first flows. No setup fee, no annual contract. If it isn’t working for you, you leave the same way you came in.
Your money, your data
Payments and payouts run in-app with clean deposits to your own bank. A bidirectional public API and clean exports mean your data is always portable — no lock-in, ever.
Two focused products, not one bloated one
Develop athletes with SwingInsight. Run your facility with SwingOps. Each product does one job exceptionally well and federates with the other, instead of one tool doing everything at a mediocre level.
The specifics that prove it — not adjectives.
A few things we deliberately don't do.
Being honest about scope is how we keep the product sharp. Here's where we draw the line — and how we'd handle it instead.
Switching from another platform?
White-glove migration is included on Plus and up. We move your resources, athletes, packages and history — with no downtime and nothing left behind.